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Barclaycard still dominant in credit card market

Posted in 'Personal Finance' by Barry Stamp

08 October 2019

Up against many competitors, Barclaycard has retained the largest share of the credit card market, according to respondents of our 2019 Banking and Credit Card Survey. 17% of those polled said that Barclaycard is the card they use most, polling almost twice as many as its nearest rival.

Now in its 15th year, the survey is the longest running and most comprehensive of its type, enabling us to help our customers to be better informed when making a choice about a new credit card or if thinking of changing banks.

In terms of customer service, Nationwide takes top slot with 95.7% of its respondents ranking the service they get from their card as either excellent or very good. Over 6% of our survey respondents told us that they used Nationwide as their credit card of choice, beating the market share of many larger banking rivals.

Consumers seem to hang on to their choice of most-used credit card for many years. Only 18% had changed the card at the top of their wallet or purse in the last 12 months.

Over the same period, 85% of survey respondents were approved for the credit they applied for, unchanged from the results of our previous survey.

Barry Stamp

Barry is a Chartered Banker and a Fellow of the Chartered Institute of Credit Management. He has a degree in Statistics and Business Economics from the Open University. Barry writes mostly on news from the worlds of banking and mortgages.


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